Set Your Membership Price
Why Membership Pricing Matters
Your membership price is more than just a number, it sets the tone for your community. The right price feels accessible for fans while supporting your long-term growth.
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Choose Your Pricing Model
EVEN gives you two ways to set your membership price:
Fixed Price: You set one amount that every member pays. Simple, predictable, and easy to manage.
Pay What You Want: You set a minimum price, and fans can decide to pay more if they wish. This option lets superfans show extra support while keeping membership accessible.
Both models work, it’s about selecting the one that matches your audience and your goals.
Balance Value and Accessibility
Think about what fans receive each month compared to the price. A sustainable membership gives fans clear value without creating a barrier to entry.
Know Your Audience
Consider your fan base when setting your price. Newer fans may respond better to lower entry points, while dedicated fans may be ready to invest more for exclusive experiences.
Keep It Sustainable
Memberships should work for the long term. Set a price you can maintain while consistently delivering value—whether through content, interaction, or exclusive access.
Quick Checklist Before You Decide
Have I defined what members will get each month?
Does the price reflect both accessibility and sustainability?
Am I confident promoting this number to fans?
Am I prepared to deliver ongoing value at this price point?
Closing
The price you set today shapes the future of your community. When it balances value for fans and sustainability for you, it becomes a powerful tool for growth.
Setting your membership price is just the beginning. For more strategies on pricing extras and add-ons, check out our article Price Your Content.
