Playbooks

How to Upload and Organize Your Content on EVEN

Step-by-step guide to uploading and organizing your music, videos, and more.

Category: Releases

Short Title: Upload & Organize Content

SEO-Optimized Long Title: How to Upload and Organize Your Content on EVEN

Excerpt: Follow this step-by-step guide to upload, organize, and price your content on EVEN, creating structured releases that attract fans and maximize revenue.

How to Upload and Organize Your Content on EVEN

Uploading music, videos, and exclusive content to EVEN is your first step toward building direct fan relationships. This guide will walk you through the process of setting up a professional, engaging release.

Step 1: Start a New Release

Log in to your EVEN account.
Click Create a Release to open a new release page and begin building your project.

[Include image of: EVEN dashboard highlighting the “Create a Release” button]

Step 2: Add Your Core Content

This is your main release—the content all fans get at the minimum price.

Upload Your Main Files: Add audio (WAV/FLAC recommended) or video files (music video, performance, etc.).
Add Your Artwork: Upload a high-resolution, square image as the visual identity of your release.
Write Your Description: Share the story behind your release to connect emotionally with fans.

[Include image of: Release setup page with audio, artwork, and description fields filled in]

Step 3: Organize Your Exclusive Content

Exclusive content creates your waterfall access model, encouraging fans to contribute more.

Click Add a New Access Point to create tiers (e.g., $5, $15, $50).
Upload Exclusive Files by tier:

[Include image of: Example release tiers showing different exclusive content types]

Step 4: Set Your Pricing

Set a Minimum Price: Reflects the base value of your core content.
Set Tiered Prices: Match prices to the value of added content. Example: $5 (base release), $10 (release + video), $25 (release + booklet + personalized message).

[Include image of: Pricing setup screen with tiered options]

Why Organization Matters

A well-structured release makes your content more appealing, increases fan engagement, and maximizes your revenue. By offering both core and exclusive experiences, you’re turning music into a collectible journey for your fans.

Call to Action: Log in to EVEN today, set up your release, and give fans a reason to support you at every tier.

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