Press Release
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EVEN and Cinq Music Partner to Bring Turnkey Direct-to-Fan Infrastructure to Global Independent Artist Roster
Cinq Music works with a diverse global roster of artists and rights holders, ranging in genre from Latin to Country, offering flexible, artist-first services across distribution, publishing, and catalog management.
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EVEN and Cinq Music Partner to Bring Turnkey Direct-to-Fan Infrastructure to Global Independent Artist Roster
New York, NY — June 15, 2026 — EVEN, the infrastructure platform powering direct-to-fan music sales before streaming, today announced a partnership with Cinq Music, a leading independent music company specializing in distribution, rights management, and label services to bring turnkey direct-to-fan infrastructure to Cinq’s global roster of distributed artists. The agreement gives Cinq’s artists access to a comprehensive platform for selling music, content, and fan experiences directly to their audiences at every stage of their careers, from developing acts earning their first sale to established headliners.
Cinq Music works with a diverse global roster of artists and rights holders, ranging in genre from Latin to Country, offering flexible, artist-first services across distribution, publishing, and catalog management. Through this partnership, Cinq artists will be able to leverage EVEN’s infrastructure to create and sell exclusive digital and physical offerings, including early access music, limited-edition releases, merchandise, and fan experiences.
EVEN provides a complete direct-to-fan infrastructure: e-commerce, fan data, payments across 30+ global methods and 140 currencies, and integration with the systems that have historically been out of reach for independent artists. Artists access this through EVEN Marketplace, a consumer-facing discovery platform, and EVEN Studio, a white-label solution that turns artist websites into integrated fan destinations. Eligible sales are reported to Luminate for Billboard® chart inclusion.
“Direct-to-fan is the single biggest opportunity in music: artists owning the relationship with their fans. Historically, that has been a luxury only established artists with resources could build for themselves. With EVEN, the same infrastructure is accessible to every artist, from their first sale to a #1 on the Billboard 200. Cinq’s roster represents exactly the global, independent talent this was built to serve,” said Mag Rodriguez, Founder and CEO of EVEN.
"Music thrives when fans feel valued. By partnering with EVEN, Cinq able to help our artists expand the traditional fan ecosystem. EVEN provides a seamless toolkit for artists to give back to their superfan community in a unique and engaging way." - Barry Daffurn, Co-Founder and President of Cinq Music Group.
Through the partnership, Cinq artists will launch EVEN-powered campaigns tied to key release moments, including pre-release windows ahead of streaming, with exclusive music, community access, limited-edition drops, and bundled offerings. Early campaigns will feature releases from Derez De’Shon, SoulChef, and Squalla with additional artists rolling out throughout the year.
The announcement builds on EVEN’s growing network of distribution and label relationships, including a multi-year licensing agreement with Universal Music Group signed earlier this year. EVEN recently powered J. Cole’s The Fall-Off to a #1 debut on the Billboard 200, with all pure album sales processed through the platform.
About CINQ
Cinq Music Group is a Grammy-winning home for independent spirit and global ambition. Founded in 2012 as a subsidiary of GoDigital, Cinq spent the last decade bridging the gap between viral digital moments and sustainable, real-world success. We provide the high-level infrastructure of a major label, which includes distributing, managing rights, and investing hundreds of millions into the creator ecosystem, all while ensuring artists never have to compromise their independence. From our Los Angeles headquarters and offices in 11 countries, we manage a massive catalog of over 80,000 assets across Reggaeton, Música Mexicana, Afrobeats, Country, and Pop. Having partnered with icons like Janet Jackson, Jason Derulo, T.I., and Daddy Yankee, Cinq continues to champion the next generation of superstars by turning indie potential into a worldwide legacy.
About EVEN
EVEN is the infrastructure platform powering direct-to-fan music sales before streaming release. Launched in April 2024, EVEN gives artists the e-commerce, fan data, and payments infrastructure to sell music, content, and experiences directly to their audiences, supporting 30+ global payment methods across 140 currencies. EVEN works with major labels and independent artists alike. Artists access EVEN through two products: EVEN Marketplace, a consumer-facing discovery platform, and EVEN Studio, a white-label solution that turns artist websites into integrated fan destinations. Eligible sales are reported to Luminate for Billboard® chart inclusion. From developing artists earning their first meaningful revenue to established acts debuting at #1 on the Billboard 200, EVEN serves the full spectrum of talent. To learn more, visit
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