Primary Color Palette
Our primary colors reflect the energy and balance at the core of EVEN.
These tones guide everything we create, from product and campaigns to everyday communication.
MIDNIGHT BLACK
C
M
Y
K
00
00
00
95
R
G
B
19
19
19
HEX
#131313
CORAL RED
C
M
Y
K
00
87
80
00
R
G
B
227
49
38
HEX
#E33126
SOFT SILVER
C
M
Y
K
00
00
00
15
R
G
B
209
215
218
HEX
#D1D7DA
Secondary Color Palette
Our secondary colors add depth and flexibility to the brand.
Use them to highlight moments of creativity, storytelling, and collaboration in a way that complements but never overpowers the primary colors.
DELFT BLUE
C
M
Y
K
85
71
00
00
R
G
B
59
60
130
HEX
#3B3C82
DELFT BLUE 50%
C
M
Y
K
44
36
00
00
R
G
B
93
93
48
HEX
#5D5D94
DELFT BLUE 25%
C
M
Y
K
19
18
00
04
R
G
B
147
147
184
HEX
#9393B8
MIDNIGHT BLACK 80%
C
M
Y
K
00
00
00
80
R
G
B
40
39
39
HEX
#282727
MIDNIGHT BLACK 60%
C
M
Y
K
00
00
00
60
R
G
B
83
83
82
HEX
#535252
MIDNIGHT BLACK 40%
C
M
Y
K
00
00
00
40
R
G
B
126
125
125
HEX
#7E7D7D
MIDNIGHT BLACK 20%
C
M
Y
K
00
00
00
20
R
G
B
169
168
168
HEX
#A9A8A8
Color Usage / Application
Keep designs clean and intentional, with enough neutral space to let each color breathe. Lead with primary colors for key moments, and use secondary tones to add energy and depth.
SECONDARY USAGE
